MUSIC BUSINESS DEVELOPMENT PROGRAMMESTRUCTURE OVERVIEWNORTH EAST PROGRAMME - NEW YEAR 2001
DAY/TIMES
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SESSION
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PRESENTERS
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Day One | 10.00 - 5.00
Introducing the Music Industry | Copyright, the income opportunities that arise, the structure of the industry and the manager's role.
MBR
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Day Two | 10.00 - 5.00
Earning a Living from Music | Music industry income sources, paths and actual payments, why do you need a publisher (what their role is), planning incomes (workshop), but when does the money come in? (workshop) and Top Earners.
MBR
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Day Three | 10.00 - 5.00
Royalty Collection and Funding for Your Ideas | PRS The Movie (video), the Collection Societies (MCPS, PRS, VPL + PPL v PAMRA v AURA), sources of funding, New Deal for musicians and other benefit support to help you get started.
MBR
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Day Four | 10.00 - 5.00
Promoting Music | Who are you selling to, publicity material (tapes, selling a story, photos etc), dealing with the media (forward planning, publishing deadlines etc), SWOT, problem solving and objectives planning and working the publicity machine (campaign planning workshop).
MBR
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Day Five | 10.00 - 5.00
UK Radio, US Markets and Business Planning | How UK radio has developed (includes: station formatting - the US influence, targeting the right shows, the future with DAB and a unique insight into Radio One) together with a look at breaking America (how the US market differs from the UK, should you break other territories first, the Spice Girls etc.). Also business planning to structure your ideas.
MBR
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Day Six | 10.00 - 5.00
Releasing a Record | Releasing a record, Majors vs Indies, clauses to be aware of, record distribution, the charts, release costs and breaking even (workshop), music industry facts and figures, a review of recent Stop Press! industry issues. Course concludes with opportunity to revisit topics, answer specific queries, review ideas, action plan and ask final questions.
MBR
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This proposed course framework is for guidance only. | Training remains flexible to suit the specific needs of the group and therefore changes may occur as required. | ||||
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Email info@mbr-online.co.uk